Lifecycle & Social Marketing

Turn one-off customers into long-term ones

Winning a customer is expensive. Keeping one is where the profit is. We build the email, automation, social and content work that nurtures your audience long after the first click, so relationships deepen, repeat custom grows and your brand stays part of the conversation.

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Everything that keeps customers coming back

The relationship with a customer does not end at the sale, and neither should your marketing. We cover the channels that build loyalty and lifetime value, from automated email and SMS journeys to the social presence and content that keep your brand front of mind. All of it joined up, all of it on brand.

Email Marketing

Email campaigns that earn their place in the inbox. Considered, well-designed sends built to engage your audience and grow customer value.

Marketing Automation

Automated email and SMS journeys that do the work for you. Welcome flows, abandoned baskets and re-engagement, converting quietly in the background.

Social Media Management

An organic social presence that builds your brand and your community. Strategy, planning, posting and engagement that keep you visible and relevant.

Social Content Creation

Scroll-stopping content made for the feed. Video and creative shaped for each platform and built around how people genuinely use them.

Podcast Production

End-to-end podcast production that turns your expertise into a channel of its own, from recording to a finished show ready to publish.

"The first sale is just an introduction, the relationship after it is where real value is built."

How we build lasting customer relationships

A clear process behind every channel

Audience & Strategy

We start by understanding your customers, how they behave, what they respond to and where they drop off. From that we build a strategy that targets the right moments in the customer journey, so effort goes where it will genuinely build value.

Content & Build

We create the content and set up the channels. On-brand email design, automated journeys mapped to real behaviour, social content shaped for each platform. Considered work, built to perform rather than just to fill a schedule.

Engagement & Delivery

We keep the programme live and active. Campaigns sent, communities managed, content published, conversations joined. Your brand stays present and consistent, which is what keeps an audience warm.

Measurement & Growth

We track engagement, retention, customer value and revenue, and report on it clearly. The programme adapts as we learn what your audience responds to, so results build month on month.

It depends on where the bigger opportunity sits for your brand. We will look at your current activity, your audience and your goals, then recommend where to focus first. Often the strongest results come from the two working together rather than in isolation.

Either. Some brands want their whole lifecycle and social programme handled, others need one channel strengthened. We are happy to take on a single service or the full picture, whatever genuinely suits how you are set up.

Yes. We are based in Manchester and work with brands across the UK. Lifecycle and social work is delivered just as effectively wherever you are based.

Absolutely. We often work as an extension of in-house teams, taking on the channels or content they need support with and sharing insight openly, so everyone is working toward the same goals.