Automotive Marketing Agency

A specialist automotive marketing agency, nearly twenty years inside the sector

Automotive marketing is its own discipline. The customer journeys are longer, the stakeholders are more complex and the difference between a generic agency and a specialist one shows up fast. We have spent almost twenty years inside automotive marketing, working with independents, dealer groups and franchised dealers across the UK. It is the sector we know best, and it is where we do some of our best work.

Let's talk Automotive

Full funnel automotive marketing, built around your business

We work as an extension of your marketing team, delivering full funnel, multi-channel digital marketing built around how the automotive industry genuinely operates. From bespoke dealer websites and stock feeds to brand visibility, lead generation, marketing automation and aftersales, we cover the full picture. Every strategy is shaped around your business rather than a sector template. Need just one service rather than the lot? That works too, we are happy to take on a single channel where it makes sense.

Dealer groups

Multi-site marketing for dealer groups, with the strategy, platforms and reporting to support growth across locations and brands.

Independent dealers

Practical, results-led marketing for independent dealerships, tailored to how independents actually trade and grow.

Franchised dealers

Marketing that works within manufacturer guidelines without losing local impact. Sharp execution that respects the brand and drives genuine performance.

Aftersales & service

Marketing for the side of the business that builds long-term value, growing service department visibility and customer retention.

"In automotive, the agencies that get it right are the ones who already know the sector. We know it as well as anyone."

We have delivered marketing for dealerships and dealer groups representing brands including BMW, Porsche, MINI, Audi, Kia, Ford, Citroen, Maserati and Harley-Davidson, as well as the emerging Chinese marques BYD, Chery and Changan. Our experience spans independents, franchised dealers and dealer groups right across the sector.

Both, comfortably. We have years of experience marketing for dealer groups across multiple sites and marques, and just as much for independent dealerships running differently. The approach is shaped around how you actually trade rather than a single template.

Yes. We work within manufacturer guidelines comfortably and know where the room is for sharp local execution that drives results without putting franchise standards at risk. It is one of the things almost twenty years in the sector teaches you.

Yes. Working fluently with inventory feeds, stock data and platforms like Google Vehicle Ads is second nature to us. It is part of why specialist automotive marketing is genuinely different to general digital marketing.

No. Every automotive website we build is designed and developed from the ground up on Craft CMS, completely bespoke. We do not work from templates, themes or off-the-shelf dealer platforms, because the dealers we work with need flexibility those products do not offer.

Veemo is our automotive product range, built by Brand12 specifically for the sector. It includes Veemo Suite, a modern dealer operating platform, Veemo Events for automotive event marketing, and Veemo 360 for immersive 360 dealership and vehicle walkarounds. It is built on the same sector expertise that shapes everything else we do.

Yes. We have offices in Manchester and London and work with independents, dealer groups and franchised dealers right across the UK. Automotive marketing is delivered just as effectively wherever you are based.